Meet the pack

Diesel — Founder, CEO (Chief Eating Officer), Professional Good Boy

Diesel is the original Floofy Nibbler and the face behind the brand. He’s the official taste tester, creative director of chaos, and the reason every recipe gets approved before it launches.

Equal parts cuddly and dramatic, Diesel brings personality into everything we do — from treat testing to photo shoots to greeting every human like they’re his long-lost best friend.

He doesn’t just represent Floofy Nibbles…
he is Floofy Nibbles.

If this boy could speak, he probably wouldn’t shut up…and I wouldn’t have it any other way :) This floofy ball is a happy energy pup who loves his toys and chasing leaves. Diesel really is a character on his own. He loves his mom & dad, younger brother Phantom (on occasion haha) and ME! [I like to think he likes me the most, I have the good stuff ;)] He’s a sweetheart to his loved ones and all the friendly people who love him.

✨ Diesel Personality Stats

Role: Head Taste Tester & Brand Mascot
Favourite Snack: Anything freshly baked (but especially pupcakes)
Love Language: Snacks, attention, and being told he’s a good boy
Signature Move: The stare that says “I haven’t eaten in 7 minutes”
Hobbies: Toy hoarding, water and snow chasing, supervising baking
Special Talent: Hearing treat bags open from another dimension
Quirks: Dramatic sighs, selective listening, believes every outing involves Diesel fun
Best Friend Energy: 100/10 — instant cuddle mode activated

Anna — Founder, Baker, Memory Maker, Floof-Obsessed Human

Anna is the heart, hands, and big ideas behind Floofy Nibbles. What started as baking treats in her kitchen quickly grew into a brand built around celebrating dogs in every way possible — through food, photography, experiences, and the spaces they call home.

She’s equal parts creative and practical, always dreaming up the next photoshoot theme, recipe idea, or dog event while juggling real estate and everyday life with her floofs.

Anna believes dogs aren’t just pets — they’re family, personality, and the reason ordinary days become meaningful memories.

Floofy Nibbles exists because she followed a simple feeling:
if it brings joy to dogs, it’s worth creating.

✨ Anna Personality Stats

Role: Founder & Floof Mom
Favourite Floofy Nibbles Moment: Cake smash reactions and first taste tests
Love Language: Creating experiences, thoughtful details, snacks for everyone (dogs included)
Signature Move: Turning a simple idea into a full themed production
Hobbies: Photography, baking, planning events, house hunting for families with dogs
Special Talent: Seeing the potential in everything — recipes, spaces, and moments
Quirks: Takes too many dog photos, always thinking about the next idea, carries treats “just in case”
Energy: Soft heart, big vision, slightly chaotic creative mode